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IT'S NOT TOO LATE TO JOIN US!
USE CODE BACKTOBASICS AT CHECKOUT FOR 20% OFF YOUR FIRST MONTH

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WHAT IS BACK TO BASICS?

EIGHT WEEKS DOING THE SIMPLE THINGS WELL

No fads and nothing extreme — just the fundamentals, done consistently, for eight weeks. A structured, progressive strength and body-composition phase designed for women in midlife who want to lose fat, build strength and see visible progress.

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Science-backed training, macro-balanced nutrition, and habit coaching that prevents overwhelm — so you feel stronger and leaner without restriction.

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By the end you'll be leaner and stronger, consistent with your habits, confident you have the tools to keep going and most importantly, have fun doing it!

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THE FUNDAMENTALS WORK. BUT DISTRACTION IS REAL.

In a world of noise and distraction, it's not easy to focus on the fundamentals but they do still work. 1000s of Fit Positive members are proving this every day. Now it's your turn...

 

FOLLOW ONE PROVEN PLAN FOR 8 WEEKS.

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A simple, evidence-based programme for women in midlife who want to become leaner, stronger and healthier—without restrictive dieting, food rules or conflicting advice.

✓ 3 x 30-minute strength workouts each week
✓ Family-friendly, balanced recipes (30% protein, 40% carbs, 30% fat)
✓ Weekly coaching via live call and DM

✓ Monthly masterclasses
✓ Supportive community
✓ Everything planned for you

JOIN TO ACCESS: WE START MONDAY 31st AUGUST

RESULTS FROM PREVIOUS CHALLENGES

EVERYTHING YOU NEED FOR THE 8 WEEKS
1 / MOVEMENT

Three progressive strength workouts each week.
30 minutes, video-based, on-demand.
Home or gym.
Designed specifically for women in midlife.

Daily steps goals and habit tracking.


3 / LEARN

Weekly coaching calls.

Daily DMs from Claire.
Questions answered.
Science explained.
Confusion removed.

2 / MEALS

Personalised nutrition goals (Empowered membership).

Full meal tracking.

Over 250 balanced, family-friendly recipes.
High in protein, fibre and healthy fats.
Simple ingredients.
No separate meals for the family.

4 / SUPPORT

An app that has everything you need in one spot.

A community of women in it together, inspiring and supporting each other.

A coach in your pocket. Literally.

I'LL SAY IT STRAIGHT

I'm not here to micro-manage you. I'm here to empower you — with tools, support and education you keep long after your time with me.

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For almost 20 years I worked in tech, making decisions based on evidence. I coach exactly the same way now: if the science supports it, we keep it. If it doesn't, we leave it out. That's why everything inside Fit Positive works.

YOU WON'T FIND:

Detoxes

Restrictive meal plans

Cutting out food groups

Endless cardio

Conflicting advice

INSTEAD, YOU'LL LEARN TO:

Build muscle

Lose body fat

Improve your bone health

Improve your metabolic health.

Increase your energy

Build habits that last a lifetime

Feel confident around food

IT'S A ONE STOP SHOP

One app. Everything included. No hidden costs.

Strength workouts

250+ recipes

Steps & habit tracking

Nutrition coaching

Weekly live coaching calls

Regular challenges

Mindset coaching

Yoga & mobility

Community

YOU JOIN AS A FIT POSITIVE MEMBER

You must be a Fit Positive member to join the challenge. Choose from:

FIT POSITIVE EMPOWERED

€59 / MONTH

  • 3 strength workouts/week

  • Workout library access

  • 250+ Fit Positive recipes

  • Meal & habit tracking

  • Community access & support

  • 2 Hour Live Kickoff Call

  • Personalised nutrition targets

  • 1-1 coaching support

  • Goal setting, accountability, and guidance

FIT POSITIVE STRONG

€49 / MONTH

  • 3 strength workouts/week

  • Workout library access

  • 250+ Fit Positive recipes

  • Meal & habit tracking

  • Community access & support

No lock-in period, you can cancel from month to month if you find it's not for you.

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Grab 20% off your first month with the code BACKTOBASICS at checkout!

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Eight weeks from now, you'll either be stronger, leaner, more energised and sleeping better — or exactly where you are today.

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The next eight weeks are happening regardless. The only question is how you spend them.

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© Claire Farrell, 2022. No part of this site, fitpositive.ie, may be reproduced in whole or in part in any manner without the permission of the copyright owner.

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